Coconut coir is the naturally bacteria resistant, fibrous material found between the hard, internal shell and the outer brown coconut husk. LoofCo uses coir fibre that is a by-product of coconut food and oil production and might otherwise be burnt. We twist coconut coir fibre around a 100% recyclable, galvanised rust-proof metal core and add a metal hanging loop for easy use and draining. Coir fibre remains stiff when wet, holds liquids well giving the coconut husk additional scrubbing power.